Cookie Policy
Last Updated: May 1st, 2025
This Cookie Policy explains how Hev LLC ("we", "us", or "our") uses cookies and similar technologies when you visit our website or use our Pathsight navigation application (collectively, the "Service"). This policy explains what these technologies are and why we use them, as well as your rights to control our use of them.
1. What Are Cookies?
Cookies are small data files that are placed on your computer or mobile device when you visit a website. Cookies are widely used by website owners and their service providers to make their websites work, or to work more efficiently, as well as to provide reporting information.
Cookies set by the website owner (in this case, Hev LLC) are called "first-party cookies". Cookies set by parties other than the website owner are called "third-party cookies". Third-party cookies enable third-party features or functionality to be provided on or through the website (such as advertising, interactive content, and analytics).
2. Why Do We Use Cookies?
We use first-party and third-party cookies for several reasons. Some cookies are required for technical reasons in order for our Service to operate, and we refer to these as "essential" or "strictly necessary" cookies. Other cookies also enable us to track and target the interests of our users to enhance the experience on our Service. Third parties serve cookies through our Service for analytics and other purposes.
3. Types of Cookies We Use
The specific types of first and third-party cookies served through our Service and the purposes they perform are described below:
3.1 Essential Cookies
These cookies are strictly necessary to provide you with services available through our Service and to use some of its features, such as access to secure areas. Because these cookies are strictly necessary to deliver the Service, you cannot refuse them without impacting how our Service functions.
| Name | Provider | Purpose | Expiry |
|---|---|---|---|
| auth_token | Hev LLC | Used to authenticate users and maintain session | Session |
| csrf_token | Hev LLC | Used to prevent cross-site request forgery attacks | Session |
3.2 Performance and Functionality Cookies
These cookies are used to enhance the performance and functionality of our Service but are non-essential to their use. However, without these cookies, certain functionality may become unavailable.
| Name | Provider | Purpose | Expiry |
|---|---|---|---|
| preferences | Hev LLC | Remembers user preferences and settings | 1 year |
| recent_searches | Hev LLC | Stores recent location searches for quicker access | 30 days |
3.3 Analytics and Customization Cookies
These cookies collect information that is used either in aggregate form to help us understand how our Service is being used or how effective our marketing campaigns are, or to help us customize our Service for you.
| Name | Provider | Purpose | Expiry |
|---|---|---|---|
| _ga | Google Analytics | Used to distinguish users | 2 years |
| _gid | Google Analytics | Used to distinguish users | 24 hours |
| _gat | Google Analytics | Used to throttle request rate | 1 minute |
3.4 Advertising Cookies
These cookies are used to make advertising messages more relevant to you. They perform functions like preventing the same ad from continuously reappearing, ensuring that ads are properly displayed, and in some cases selecting advertisements that are based on your interests.
| Name | Provider | Purpose | Expiry |
|---|---|---|---|
| _fbp | Used by Facebook to deliver advertisements | 3 months | |
| IDE | Google DoubleClick | Used for targeting, optimization, reporting and attribution of online ads | 1 year |
4. How to Control Cookies
4.1 Browser Settings
Most web browsers allow you to control cookies through their settings preferences. However, if you limit the ability of websites to set cookies, you may worsen your overall user experience since it will no longer be personalized to you. It may also stop you from saving customized settings like login information.
4.2 Do Not Track
Some browsers have a "Do Not Track" feature that signals to websites you visit that you do not want to have your online activity tracked. This feature is not yet uniform across browsers, so we do not currently respond to such signals.
4.3 Mobile Application
Our Pathsight mobile application may also use cookies and similar technologies to collect information about how you use our application, in order to help us improve it, and to optimize the advertisements we show you. You can control these preferences within the app settings or via your device settings.
5. Changes to This Cookie Policy
We may update this Cookie Policy from time to time in order to reflect, for example, changes to the cookies we use or for other operational, legal, or regulatory reasons. Please therefore re-visit this Cookie Policy regularly to stay informed about our use of cookies and related technologies.
The date at the top of this Cookie Policy indicates when it was last updated.
6. Contact Us
If you have any questions about our use of cookies or other technologies, please contact us at:
Hev LLC
2400 E 6th St
Austin, TX 78702
United States
Email: michael@hevllc.com
7. Related Policies
For more information about how we collect, use, and protect your data, please refer to our: